Bio.logic Advisors LLC

Public Relations

Market Intelligence

Providing actionable information to life science companies.
Market landscaping efforts by industry characterization, competitive landscape analysis
Primary market research by conducting voice of customer studies and unmet needs analysis
Develop market models to analyze market opportunity using top down and bottom up market models, along with potential revenue modeling using adoption curves developed from survey studies and historical proxies
Literature review to inform technical analyses
Providing strategic insights by synthesizing conclusions into recommendations

Evidence Strategy & Market Access

Navigating regulatory pathways and compliance requirements.
Fostering collaboration with clinicians, payers, patient advocacy groups, and regulatory agencies to gather insights.
Developing tailored evidence generation strategies that address the specific requirements of payers, regulatory agencies, and healthcare decision-makers.
Integrating health economic and outcomes research (HEOR) data into pricing and reimbursement strategies.
Engaging stakeholders and build collaborative partnerships

Go-to-market Planning & Product Launch

Marketing & Communications

Strategic marketing plan development tailored specifically for the life sciences and diagnostic industry.
Creation and implementation of comprehensive communication strategies to effectively reach target audiences.
Market research and analysis to identify industry trends and opportunities for growth.
Brand development and positioning to differentiate within the competitive life sciences market.
Content creation and management, including white papers, case studies, and press releases, to highlight innovation and expertise.
Digital marketing optimization, including SEO and social media strategies, to enhance online presence and engagement.
Event planning and promotion, including trade shows and webinars, to increase brand visibility and networking opportunities.
Crisis communication planning and support to protect and maintain reputation in times of challenge.

Commercial Operations

Identification of route cause and development of countermeasures for revenue gaps
Designing, implementing, and enhancing commercial operational systems
Driving commercial process definition
Optimizing workflows for improved efficiency and productivity.
Managing and streamlining sales processes for efficient strategy execution.
Overseeing the configuration and utilization of CRM systems, optimizing lead generation and sales activities.

Capital Strategy

Strategic consulting on investor relations, tailored specifically for the dynamic needs of life sciences and diagnostics companies.
Preparation and review of quarterly earnings call scripts, ensuring clear communication of financial performance and business strategy.
Development and management of investor targeting and outreach programs, designed to attract and retain interest from the investment community.
Facilitation of non-deal roadshows and investor meetings, leveraging deep industry connections to enhance visibility and support fundraising efforts.
Creation of compelling investor presentation materials, including corporate presentations and fact sheets that effectively convey the company's value proposition.
Financial modeling and valuation analysis, offering insights into market trends and helping companies position themselves competitively.
Crisis communication and management, providing guidance on navigating challenging situations and preserving shareholder trust.
Media relations and PR support, ensuring consistent and positive coverage in key financial and trade publications.
Training for C-suite and management on best practices in investor communication, enhancing overall effectiveness in investor interactions.
Regulatory compliance advisory, including guidance on SEC filings and adherence to global financial communication regulations specific to the life sciences and diagnostics sectors.

Commercial support for life sciences and diagnostics